Direct Mail Marketing Manager * Marketing in Tamarac, FL at City Furniture

Date Posted: 7/20/2021

Job Snapshot

Job Description

Job Title
Direct Mail Marketing Manager

Job Description

We have a wonderful opportunity to join our CITY Furniture’s DIRECT MAIL MARKETING TEAM.   The primary function of the DIRECT MAIL MARKETING MANAGER is to oversee the planning, strategy, production and execution of catalog, direct mail and print for all brands and business lines in the company. The DIRECT MAIL MARKETING MANAGER is a highly collaborative and a key driver of strategy and performance for the company. You will oversee vendor management and partner with internal and external analytics teams to ensure success. In addition, DIRECT MAIL MARKETING MANAGER is responsible for managing related expenses, media procurement, and achieving objectives related to print media.

Key Responsibilities Time Spent Project Management - Manages planning, strategy, production and execution of catalog, direct mail and print for all brands and business lines in the company. Oversees cross-functional catalog, direct mail and print processes from start to finish. Ensures meetings are set with the proper agendas, send follow up notes and action items. Ensures deadlines are met and works with printers and vendors as needed. 

 Media Planning/Buying Builds annual catalog, direct mail and print plans, and optimizes monthly as needed. Conducts RFP (alongside Legal), negotiates, buys and manages schedules. Stays current on the industry and new opportunities. Provides data-driven optimization plans. Works with other channels to develop multi-touch campaigns that drive incremental revenue. Manages appropriate relationships and rapports with internal and external vendors and customers. 

Reporting Partners with Analytics Team to establish goals and reports out on KPIs. Problem solves to meet goals.

This position is required to work a flexible 45-hour work week Monday through Friday in a corporate office or remote environment. The position requires limited light lifting upon request.

Benefits:

• Comprehensive Health Insurance Package

• Free Onsite Health Clinic (Tamarac)

• 401k with employer match

• Associate Discount Program

• Onsite Cafeteria (Tamarac)

• Tuition Reimbursement

• Paid Vacation starting at 6 months

• Paid Sick Time

• Promote-from-within culture, with a lot of opportunities to grow

• And MANY more



Job Requirements

Required Education - Bachelor’s degree is required

Work Experience - 3-5 years of experience in direct marketing

Computer Knowledge and Skills - Below is the list of computer programs and software applications that are required for this position:

? Microsoft Office ? G - Suiteet goals